News

February 16, 2010

Dialight Unveils New Website To Showcase Next Generation LED Technology

Farmingdale, NJ – (February 16th, 2010) – Dialight (LSE: DIA.L), an innovative global leader in LED lighting technology, announced the launch of its newly redesigned and enhanced website. The new Dialight website, dialightdev.wpenginepowered.com, showcases the company’s complete line of advanced, environmentally friendly, LED lighting fixtures, and offers visitors access to an online library of information, tools and resources to help them make better, more informed choices in lighting technologies.

“Our new website symbolizes two complementary ideas, reflecting our strengthening leadership position and growing success in the high brightness LED white lighting markets,” commented Michael Schratz, Director of Marketing. “Since entering the white lighting market in 2007, we have introduced next generation LED products with enhanced features that bring the value of Dialight’s LED lighting technology to new industrial, commercial, hazardous location and infrastructure customers worldwide. We continue to increase our investment in product development as part of our strategy to aggressively grow our share of the general illumination market in 2010 and beyond.”

The consolidated Dialight corporate website now covers the company’s U.S. and European operations, providing a single source of information about the company and its products. Designed to allow customers to quickly and easily find information on the Dialight LED lighting fixtures specifically suited for their individual applications, the website also introduces several new features to enhance user experience, including:

• The TCO calculator, a simple to use tool that lets customers evaluate how quickly Dialight LED lighting fixtures will pay for themselves in cost savings. The calculator also quantifies the positive environmental impact of reducing energy consumption and CO2 emissions by converting from traditional lighting fixtures to LED.

• A Resources section, packed with a constantly growing library of information about LED technology to help visitors evaluate new lighting product options.  This section features specific application case studies, photometric data files, presentations, FAQs, technical documents, brochures and other relevant materials.

• An opt-in email alert service for all of Dialight’s news, events and Investor Relation information instantly, as it is published. (Sign up for Alert Services here)

The unveiling of the new website coincides with the public launch of the “Dialight Blog” and “Dialight Twitter Account”. The blog and Twitter postings will showcase Dialight’s LED technology and lighting industry experts, providing industry insider views and up to the minute news about Dialight products and technology advances.

 

About Dialight

Dialight (LSE: DIA.L) defines the current state of LED lighting technology with continuous innovations in light output, efficacy and reliability for their complete line of high-specification lighting fixtures specifically designed for  industrial, commercial, hazardous location, transportation & infrastructure applications. These results are directly related to the company’s ongoing commitment to advancing solid-state lighting products that vastly reduce maintenance, improve safety, ease disposal, and are more environmentally friendly – thereby helping to reduce CO2 emissions, the dominant GHG contributor to global warming. The company is headquartered in the UK with operations in the USA, UK, Germany and Mexico. More information about the company, its LED products and solid-state lighting technologies can be found at dialightdev.wpenginepowered.com